Pure Fishing has partnered with the American Breast Cancer Foundation (ABCF) to help with early detection of breast cancer in men and women. Shakespeare began the program in 2007 and Ugly Stik joined the program one year later. Pure Fishing Brands like Pflueger, Berkley, PENN and Stren have also joined the push to further the cause. Thus far, donations to the ABCF have exceeded $215,000.
“Pure Fishing is a proud supporter of the American Breast Cancer Foundation and its mission to provide individuals in financial need, their families, and their loved ones with education, support and access to the early detection of Breast Cancer,” said Cara Finger, Pure Fishing Product Manager. “Pure Fishing has donated over $215,000 to the organization and will continue to support ABCF, which provides life saving breast cancer screening assistance through outreach events.”
For more information or the location of the nearest Shakespeare, Ugly Stik, Berkley, PENN or Stren Authorized Dealer call 1-803-754-7000. To donate to or learn more about the American Breast Cancer Foundation please visit their website at abcf.org.
About Pure Fishing, Inc.
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia, All Star, Berkley, Fenwick, Gulp!, Mitchell, Penn, Pflueger, Sebile, SevenStrand, Shakespeare, SpiderWire, Stren, Trilene and Ugly Stik. With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing, Inc. is part of Jarden Outdoor Solutions, a leader in developing outdoor and active lifestyle products and a subsidiary of Jarden Corporation. Additional information can be found at the purefishing website.
About Jarden Corporation
Jarden Corporation is a leading provider of niche consumer products. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia, Aero, Berkley, Campingaz and Coleman, Fenwick, Gulp!, K2, Marker, Marmot, Mitchell, Penn, Rawlings, Shakespeare, Stearns, Stren, Trilene, V?lkl and Zoot; Consumer Solutions: Bionaire, Crock-Pot,FoodSaver, Health o meter, Holmes, Mr. Coffee, Oster, Patton, Rival, Seal-a-Meal, Sunbeam, VillaWare and White Mountain; and Branded Consumables: Ball, Bee, Bicycle, Billy Boy, Crawford, Diamond, Dicon, Fiona, First Alert, First Essentials, Forster, Hoyle, Kerr, Lehigh, Leslie-Locke, Lillo, Loew Cornell,Mapa, NUK, Pine Mountain, Quickie, Spontex and Tigex. Headquartered in Rye, N.Y., Jarden has over 25,000 employees worldwide. For more information, please visit the jarden website.By: Ron Giudice / Blue Heron Communications
