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(Aug. 02, 2003 - ) Mark your calendar: Deion Sanders is out to prove to the stick-and-ball sports world that the best challenges in sports are in the outdoors. Sanders will begin his first season as host of The New American Sportsman on Sept. 8. Sportsman will again anchor ESPN's prime-time outdoors block, and is joined by two new ESPN Original Entertainment shows, Totally Hooked and The Wild Rules, as well as weekend morning favorite Offshore Adventures. Sanders was introduced to many of the nation's top Outdoor writers and broadcasters in New Orleans this weekend to cover the 33rd CITGO Bassmaster Classic presented by Busch Beer. "I love to fish. I've been fishing since I was a kid," Sanders said. "I got up this morning and watched the anglers take off. I really enjoyed what I saw." "We are ready for an incredible season of programs," said Michael Rooney, Sr. Vice President and General Manager, ESPN Outdoors. "Our goal this year is to tell unique and compelling stories about the outdoors. We want to offer our viewers special opportunities to go places they may not have access to. The key is that we are bringing the outstanding capabilities of ESPN's Original Entertainment to this large and attractive genre."
The prime-time block has moved to ESPN from ESPN2, and will air Monday nights from Sept. 8 through Dec. 1 from 9 p.m.-12 a.m., between Monday Night Countdown and SportsCenter.
"I find it kind of funny," Sanders said. "For the second time in my career, I'll be following Monday Night Countdown, but this time you don't have to change the channel."
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