Fishing & Boating News

Bombardier To Offer Line of Four-Stroke Engines Under Legendary Johnson Brand

Pursuing its goal of always being more environmentally-responsible

(11/08/2001 - Sturtevant, WI) Bombardier Recreational Products, a leading provider of recreational marine products, announces it will expand its current Johnson outboard engine line with the addition of several new models featuring state of the art four-stroke technology. The Johnson outboard line currently includes two-stroke outboards ranging from 3.5 horsepower to 175 horsepower. With today's announcement, the Johnson line will incorporate several new four-stroke models ranging from 6 horsepower to 70 horsepower.

"Dynamics in the global marine marketplace require a convergence of technologies, such as cleaner ones, to meet the demands and lifestyles of today's boating enthusiasts," said Roch Lambert, Vice President and General Manager of Bombardier's Boats and Outboard Engines division. "We already offer a diverse line of outboards designed to enhance today's boating lifestyles. Pursuing our efforts of always being more environmentally responsible, we now propose, with the addition of four-stroke engines, a broader line of outboards equipped with a range of technologies that will enable us to extend our reach across our entire global distribution system. Our dealers, boat builders, consumers and other stakeholders will benefit from the expanded Johnson outboard lineup."

The initial four-stroke offering consists of 6, 8, 9.9, 15, 40, 50, 60 and 70-horsepower models. The phased product roll-out is expected to begin just after the new year, hitting the showrooms just in time for the boat show season. Some of these new models will be produced by Suzuki to Bombardier's demanding quality standards under a recently secured global supply alliance.

"This global agreement will soon lead to a complete line of Johnson branded four-stroke engines available worldwide," Lambert continued. "The new Johnson four-stroke engines perfectly complement our Evinrude two-stroke Ficht® lineup, providing us with a wide range of environmentally-friendly outboard engines. Moving ahead, we will be positioned to bring to the consumer a variety of innovative and technologically advanced products that offer the durability, quality, reliability and on-water excitement boaters demand."