Fishing & Boating News

Marketing Partnership Brings WFN Exposure at all Skeeter Bass Champs Events

and Popular Program to WFN Viewers Through 2011

by: Bass Champs communications,

(Jan. 09, 2010 - Denver, CO) WFN: World Fishing Network, North America's only 24-hour fishing lifestyle network and Bass Champs, Inc., today announced a two-year marketing partnership which will provide WFN with extensive visibility at more than 30 Skeeter Bass Champs fishing tournaments annually and, in turn, make WFN and WFN HD the new home for the popular Skeeter Bass Champs television show.

"This partnership provides us entertaining content for our viewers and a great venue to promote our network to thousands of passionate anglers throughout Texas," said Mark Rubinstein, President and CEO of WFN. "Our network's exciting programming line-up of tournament action coupled with entertaining and informative lifestyle programs helps satisfy the insatiable appetite of North America's 60 million anglers."

Through the partnership, WFN will become the presenting sponsor of more than 60 Skeeter Bass Champs events during the next two years. WFN logos and signage will be visible at all events and on all tournament promotional material. WFN will also work in tandem with Bass Champs and its other sponsors to create promotions, contests and sweepstakes for anglers.

Skeeter Bass Champs television show captures the reality of tournament fishing by highlighting the trials, struggles and rewards that anglers tackle throughout a tournament. It offers winning techniques, hot locations and new product highlights and has become one of the most popular fishing shows because viewers get to see real anglers, like themselves, during real competitions. The show has been shot in high-definition since its inception in 2002.

"We are extremely excited about the future of the Bass Champs television show with WFN and look forward to being featured on the network's fishing line-up. This new partnership provides our anglers and viewers with many more opportunities to watch the show and allows our sponsors to reach the demographic they desire." said Chad Potts, President of Bass Champs, Inc.

About WFN: World Fishing Network
WFN: World Fishing Network is the only 24/7 television network dedicated to all segments of fishing with programming that covers instruction, tips, tournaments, travel, food, boating, outdoor lifestyle and more. WFN's wide-ranging programming lineup includes a selection of the best international series and the most diverse species coverage of any outdoor network. Featuring popular programs hosted by the world's top anglers, the network also includes a variety of exclusive lifestyle shows including Hookin' Up with Mariko Izumi and WFN's Reel Road Trip with Mark Melnyk. WFN also delivers the beauty of fishing in stunning High Definition with WFN HD, a separate network that delivers 100 percent High Definition programming 24/7.

Originally launched in December 2005, today WFN and WFN HD are available in more than 20 million households through North American cable, satellite and telecommunications distributors. In the U.S., distributors include; AT&T U-Verse, Charter Communications, Comcast, DISH Network, Verizon FiOS, and more.

About Bass Champs, Inc.
Bass Champs, Inc., based in Fort Worth, Tex., is the only grass roots fishing organization in the USA that provides amateur anglers with guaranteed paybacks, professionally hosted events, national media attention and national television exposure. Bass Champs was founded in 1997 and has hosted more than 650 events for more than 200,000 anglers worldwide and has awarded in excess of $25 million in cash prizes.