Fishing & Boating News


Outboard Marine Corporation has rewritten the rules for low emission technology

by: Randy Vance,

(Monday, May 17,1999 - Waukegan, IL.) Outboard Marine Corporation has rewritten the rules for low emission technology with the introduction of its all-new line of Evinrude® two-stroke, direct injection outboards featuring FICHT® Ram Injection™. OMC has dramatically refined its award-winning FICHT technology and, in the process, has achieved durability and runability advantages across the entire line.

This revolutionary new outboard line is being unveiled this month at OMC's Ralph Evinrude Test Center in Stuart, Florida, to its customers, as well as its professional anglers and the consumer and trade boating media.

"Evinrude FICHT Ram Injection outboards are the result of an exhaustive research and development initiative conducted by both OMC engineers and the world's best combustion engineering firms," said David Jones, OMC President and Chief Executive Officer. "What they have learned has raised direct injection to a new level. Their accomplishments will alter the way automotive and marine engineers around the world look at this revolutionary technology."

Backing OMC's dedicated engineering team on this project were world-renowned, independent experts in the field of combustion engineering. They extensively redesigned a number of components, incorporating superb performance characteristics, such as ultra-smooth idle and xacceleration, outstanding response at all operating levels and improved durability.

Available in both salt and freshwater applications, Evinrude FICHT Ram Injection outboards come in 90, 115, 150, 175, 200 and 225-hp models.

As with previous versions of low-emission FICHT, all improve fuel economy by up to an incredible 35 percent, cut oil consumption by 50 percent and reduce hydrocarbon emissions by 80 percent over traditionally carbureted and electronically fuel injected outboards.

These all-new Evinrude FICHT Ram Injection outboards not only meet EPA 2006 and CARB 2004 requirements, but also are approved by the Tahoe Regional Planning Authority for use on pristine and highly regulated Lake Tahoe.

"Evinrude FICHT Ram Injection outboards still feature elegantly simple DFI principles but with an impressive new level of performance, efficiency and durability," said Bob Gowens, President of OMC's North American Engine Operations. "We put these new engines through more than 50 engine years of grueling, targeted testing, and we are proud of the result!"

Current owners of FICHT-equipped outboards also will benefit from these enhancements. Beginning this month, an extensive Performance Enhancement Team of OMC service professionals will launch a 180-day program to install Performance Enhancement Packages on 1998 and 1999 OMC FICHT-equipped outboards in dealer inventory and in consumer hands. All current owners who accept the Performance Enhancement Packages will receive them without cost.

Rand McNally, Senior Vice President, North American marketing, sales and service, noted "With Evinrude FICHT Ram Injection, we have met the challenge that competitive outboards haven't. We've perfected this leading edge, low-emission system and provided our customers and dealers with top-performance in an outboard that is durable, reliable and efficient."

Outboard Marine Corporation is a leading manufacturer and marketer of internationally-known boat brands, including Chris-Craft®, Four Winns®, Seaswirl®, Javelin®, Stratos®, Lowe®, Hydra-Sports®, and Princecraft®; marine accessories and marine engines, under the brand names of Johnson® and Evinrude®; and FICHT® fuel injection - the industry's premier low-emission two-stroke engine technology.