Fishing & Boating News

Yamaha Motor Canada. Ltd. Announces Termination of O.E.M. Agreement with Lund Canada

by: Walker Agency,

(Aug. 13, 2004 - TORONTO, Ont., Can.,) Yamaha Motor Canada, Ltd. announced that it has notified Lund Canada it will terminate its O.E.M. relationship effective Aug. 31, 2004.  Lund Canada was one of several aluminum boat companies sold by Genmar to Brunswick Corporation (NYSE: BC) earlier this year.  Relationships also ceased earlier this year between Yamaha Motor Canada and Crestliner and Lowe, the other companies that were sold. "We decided to terminate our relationship with Lund after the company was sold to Brunswick." stated Rick Layzell Yamaha Canada's National Sales Manager for Marine. Mr. Layzell continued, "We are confident that our customers understand the importance of premium quality and technology in the outboard motors they choose to sell.  Our customers are moving very quickly to evaluate the many alternative boat brands available to them in the market place that feature Yamaha as a power of choice."